IQI, the global real estate agency network with more than 65,000 agents and offices in over 35 countries, has launched two new offices in Indonesia’s lifestyle paradises of Bali and Lombok.
Announced in August 2026, the launch is delivered with local partner Homes in Asia and deepens a footprint IQI has been building since it opened its first Bali office in 2024.
Both islands have moved well past their reputation as holiday destinations. They are now long-term homes for expatriates, remote workers and investors.
Juwai IQI Co-Founder and Group CEO Kashif Ansari said the ambition runs deeper than selling Indonesian property to foreigners.
“Both destinations are attracting increasing international attention, but our vision goes beyond bringing foreign buyers into the market. We want to establish a strong local presence, work alongside Indonesian developers and property professionals, and contribute our international network, technology and expertise to the continued development of the local real estate sector.
Our new offices will serve as a bridge between Indonesia and the international property market, helping quality Indonesian projects reach buyers and investors around the world.
Kashif Ansari, Co-Founder and Group CEO, Juwai IQI
On the choice of partner, Ansari pointed to a relationship that already existed. “As our local partner, we have chosen Homes in Asia because the principals have been part of IQI for years. We know they have the industry experience and local expertise they need to succeed.”
Why Bali and Lombok?
Nearly 7 million foreign tourists arrived in Bali and about half as many total visitors landed in Lombok in 2025. But these islands have transformed from just tourist hot spots into popular long-term homes for expats from around the world.
Foreign demand for property has exploded since Covid. In 2021, about 110,000 foreigners were resident in Bali alone, and we believe the number has more than tripled since then.
The source markets explain the strategy. No single country dominates beyond Australia, and the top ten spans four continents.
| Rank | Source market | Share of Bali’s foreign arrivals |
|---|---|---|
| 1 | Australia | 34.1% |
| 2 | China | 12.9% |
| 3 | India | 12.1% |
| 4 | South Korea | 7.7% |
| 5 | United Kingdom | 6.9% |
| 6 | Russia | 6.1% |
| 7 | United States | 5.9% |
| 8 | Malaysia | 5.4% |
| 9 | France | 4.7% |
| 10 | Singapore | 4.2% |
Source: Airport arrivals, IQI, bali.live, Kantor Imigrasi Kelas.
Malaysia sits eighth, ahead of France and Singapore. It is exactly the kind of cross-border flow the network was built to serve, and the same logic behind IQI’s Philippines expansion earlier this year.
Juwai IQI Co-Founder and Group Managing Director Daniel Ho explained the power of IQI’s international network.
By combining the local presence and expertise of IQI Bali and IQI Lombok with the IQI network’s global reach and technology, we can build a much stronger two-way bridge between Indonesia and property markets around the world.
We also offer scale. Our global reach and our technological platforms make it easy for buyers from all over the world to discover and purchase property in Bali and Lombok. And our agent super app will help ensure our agents are productive and effective.
That is the same playbook IQI Indonesia has run from Jakarta, where the team has since moved into exclusive project marketing agreements with Indonesian developers.
Local Expertise, Global Scale
Taco Heidinga will serve as Director and Regional Head at Homes in Asia, overseeing IQI Bali and IQI Lombok, while Liv Heidinga-Baggen will also serve as Director.
Homes in Asia has spent the past two years establishing its position in the Bali and Lombok property markets, particularly among European investors.
Heidinga said joining IQI creates an opportunity to take that foundation further.
“We’ve closed some record-breaking transactions, but our vision with IQI Bali and IQI Lombok is much bigger than simply selling Indonesian property internationally.”
We are building a long-term business. We want to create opportunities locally, work closely with developers and property professionals, develop local talent, and bring IQI’s technology, training, and international expertise into the Indonesian market.
Taco Heidinga, Director and Regional Head, Homes in Asia
Together, Taco and Liv bring around three and a half decades of international property experience. Liv also brings experience from the arts and luxury sectors, including Versace and Sotheby’s Auctions.
Liv Heidinga-Baggen said IQI’s network gives local developers much broader international exposure.
A developer in Bali or Lombok can instantly gain exposure to buyers across multiple international markets through our network.”
Liv Heidinga-Baggen, Director, Homes in Asia
The team will work with developers to introduce projects to buyers across Europe, Asia, the GCC and other international markets.
Through IQI, the Bali and Lombok offices also gain access to international buyers, property professionals, marketing infrastructure, training and technology, including the Atlas SuperApp.
Heidinga-Baggen said the objective is to combine these global capabilities with strong local relationships.
“Our goal is to combine those global capabilities with strong local knowledge and relationships to build something that creates long-term value for buyers, developers, property professionals and the wider market.”
The launch of IQI Bali and IQI Lombok strengthens IQI’s Southeast Asian footprint while creating a stronger two-way connection between Indonesian property opportunities and global markets.
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