Real estate companies Juwai.com, China’s largest online marketplace for overseas properties and IQI Global announced a merger to form Juwai-IQI, a global proptech group specialized in new development properties.
Juwai.com currently reaches 3.3 million monthly users with its 2.8 million listings from 91 countries, and IQI Global has more than 5,000 salespeople in 25 offices across 15 countries
With the merger, the two companies will be able to combine online marketing and offline sales functions for new developments.
Juwai-IQI will operate under two separate brands: Juwai for online advertising and media services and IQI Global for project marketing, property development sales, and secondary market properties. Its platform will provide real estate agents access to property buyers in Southeast Asia and the Middle East, in addition to potential customers in greater China.
It will also offer end-to-end solutions for new property developers – creating buyer interest in a development project by promoting to millions of consumers online and completing transactions through its in-house sales agents.
Source: TechAsia / KopiandProperty / AIMGroup
