You know, there’s this prevalent stereotype floating around that buying or touring around the property, whether it’s a house or an apartment through Instagram is not logical.
But let us tell you something – following property influencers on social media can actually give you a comprehensive understanding about property.
Therefore, you don’t need to spend too much time doing your own research anymore because real estate influencers share valuable insights on their social media platforms.
So, let’s dive into the top 12 Malaysian Property Influencers you should follow in 2024 if you’re interested in the real estate industry.
Table of contents
1. iherng
As one of the most renowned property influencers in Malaysia, iherng boasts over 75k followers on Instagram and a whopping 150k followers on TikTok.
His claim to fame? Introducing newly built apartments and houses comprehensively across Malaysia and he’s also known for shedding light on the not-so-glamorous side of property developers. By showcasing the pitfalls of certain buildings, he helps the public avoid making costly mistakes.
His posts on Instagram and TikTok serve as cautionary tales, educating his followers on why certain properties should be avoided. By following him, you’ll gain a wealth of insightful knowledge and tips about real estate market, paving the way for you to find your dream home.
Instagram Profile: @iherng
Instagram Followers: 78.9 K Followers
2. The Makeover Guys
@themakeover.my How much are Malaysians willing to SPEND on Renovation? 🤔 Of course interior design and renovating a home requires a huge sum of money. That is why Maybank is offering you additional financing to help fund your interior makeover for up to 120% of the property value. To find out more, visit maybank.my/homedeco #MakeBetterHomes #TheMakeoverGuys #StreetInterview #HomeMakeover #HomeDecor #HomeDesign #DesignerHome #RenovationMalaysia #RenovationPrice #HargaInteriorDesigner #InteriorDesignMalaysia #renovationloan #loan #maybank #mydeco #KualaLumpur #JohorBahru #Kuching #kotakinabalu ♬ original sound – The Makeover Guys
The Makeover Guys – not your average interior design company. Sure, they’re experts at turning houses into dream homes, but they’re also master content creators on TikTok, boasting a whopping 100k followers!
Their content is as unique as their design approach. Picture this: street interviews where they dive deep into people’s thoughts on the renovation industry. From discussing average renovation budgets for Malaysian homes to playing guess-the-cost games with renovation pictures, they cover it all.
By tuning into their channel, you’re not just getting design inspiration – you’re getting a crash course in renovations.
TikTok Profile: @themakeover.my
TikTok Followers : 118.3 K Followers
3. AG Sasidar
@agsasidar Its about Credit Score. #propertyinvestment #agsasidar #capcut #juwaiiqi #fyp #fypシ゚viral🖤tiktok #tamiltiktok #tamilmuser #tamil #hartanah #propertyagentmalaysia #fy #viraltiktok #viralvideo #viral #trending #foryourpage #foryoupage #fypage #foryou #invest #tiktok_india #malaysia #malaysiatiktok #malaysian ♬ original sound – AG Sasidar
Meet AG Sasidar, the powerhouse leader of IQI Realty Sdn Bhd (HQ) who’s been rocking the real estate scene for over 2 years.
Now, on TikTok video, he’s not just a leader in followers with over 100k fans, but also a champ in views, raking in a whopping 800k+ likes from all his videos combined.
His TikTok content is mostly all about motivation and money management. and also serves up doses of inspiration alongside practical tips on how to handle your finances like a boss.
TikTok Profile: @agsasidar
TikTok Followers: 108.8 K Followers
4. Property Squad
@property_squad BUYER'S TESTIMONIAL FOR INVESTMENT PROPERTY #testimonials #testimonial #propertyinvestment #investment #invest #propertysquad #malaysiantamil #viral #v #trending #t #fypviralシ #fypp #fyppppppppppppppppppppppp #fypdongggggggg #foryoupage #fypage ♬ original sound – PROPERTY SQUAD
Property Squad, spearheaded by two experienced real estate agents, Magesh and Yuva, commands an impressive following of over 70k on TikTok. What’s truly remarkable is that the majority of their TikTok video garner over 100k views.
Their content primarily focuses on demystifying the financial aspects of purchasing a house. They delve into topics such as the distinction between leasehold and freehold properties.
One standout characteristic of their channel is their use of Tamil as the primary language on TikTok and caters to the Tamil-speaking community who may not understand English or Malay.
TikTok Profile: @property_squad
TikTok Followers : 73.1 K Followers
5. Property Guru
PropertyGuru is an company which provides online property portal services with operations in Southeast Asia, including Malaysia. It offers users a platform to search for various types of properties like apartments, and commercial spaces available for sale or rent.
On their Instagram Reels, Property Guru primarily shares captivating and informative content covering a wide array of topics within the real estate realm.
This includes updates on property market trends, listings of properties, home decor inspirations, investment advice for investors and sellers, interviews with industry experts, and sneak peeks into their day-to-day operations.
Instagram Profile: @propertygurumalaysia
Instagram Followers: 55.4 K Followers
6. Mr. Money Tv
Mr. Money TV is a financial education and channel that delivers weekly video covering a wide range of topics including money management, property investment strategies, risk mitigation, personal investment finance, business insights and life lessons.
With over 40k followers on Instagram and approximately 100k followers on TikTok, Mr. Money TV offers not only short videos but also podcasts featuring discussions with local entrepreneurs about financial matters.
This unique approach attracts viewers as these entrepreneurs share their firsthand experiences in managing finances.
TikTok profile: @mrmoneytvchannel
TikTok Followers: 95.6 K followers
7. Malaysia Property TV
@malaysiapropertytv 2.5 Storey Modern Bungalow Home with Private Pool, Huge Back Garden, Zen Garden, Rooftop Balcony, & Covered Car Park for 6 cars. #rumahmodern #rumahminimalis #milliondollarslistings #jutawan #housetour ♬ original sound – Malaysia Property TV
Malaysia Property TV has a strong online presence across TikTok, Instagram, and YouTube, boasting a total of around 85k followers across these platforms. Their most viral video on TikTok has garnered an impressive 2.5 million views!
Their content revolves around showcasing luxurious mansions and penthouses in the Selangor and Kuala Lumpur areas of Malaysia, aiming to fulfill the audience’s curiosity about these opulent properties.
Their engaging TikTok videos allow viewers to virtually experience these luxurious properties, which is one of the key factors driving their significant follower count across social media platforms.
TikTok Profile: @malaysiapropertytv
TikTok Followers: 85 K Followers
8. The Property Hero
@thepropertyhero Sesuai untuk 1st house buyer / singapore workers / family starter! #thepropertyheromy #rumahMurahJB #rumahMurahKl #rumahMurahSelangor #rumahInvest #beliRumahJb #realestatemy #iqitaufiqismail #johorBahru ♬ original sound – Taufiq Ismail | CEO PROPERTY
The Property Hero social media accounts are managed by an IQI Global Agent. With over 20k followers on TikTok, this platform predominantly showcases property listings.
The agent explores newly constructed properties in Johor Bahru, providing detailed information such as monthly installment plans and more. A distinctive feature of this channel is its focus on properties exclusively within the JB area.
Therefore, if you are a resident of JB seeking property insights, I encourage you to explore this TikTok channel, as it can provide valuable assistance.
TikTok Profile: @thepropertyhero
TikTok Followers: 22.5 K Followers
9. Shan_ realestateguy
Shan “The Real Estate Guy,” is the brainchild of Shan, an experienced IQI Agent.
With a follower count of around 20k and a total of 100k likes on his TikTok account, Shan’s content primarily revolves around motivational talks and the secrets to success in the property market .
What sets Shan apart is his use of vibrant visual effects in his short video, making them visually appealing and easily attracting the audience’s attention.
TikTok Profile: @shan_realestateguy
TikTok Followers: 19.6 K Followers
10. Natasha
Natasha is an IQI Real Estate Agent. Her content primarily revolves around guiding first-time home buyers on what aspects to pay attention to during their house hunting journey.
This valuable information provides clarity and understanding to buyers as they navigate the process purchasing their first home. Additionally, Natasha often takes her audience on virtual tours of new apartments or rent properties in Puchong and the Klang Valley.
Through these tours, she offers viewers an in-depth look at the property market, helping them envision their potential new homes.
Instagram Profile: @mariejualkondo
Instagram Followers: 13.9 K
11. Rain Lim
@rainlim27 🇲🇾Top 5 Area Orang Kaya #hartanah #propertymalaysia #hartanahmalaysia #hartanahkl #hartanahselangor ♬ original sound – rainlim29 – Rain Lim
Rain Lim, a prominent TikTok content creator, boasts a substantial following of over 5K on his account. Notably, his TikTok presence is punctuated by two viral videos, one amassing over 1.4 million views and the other over 600K views.
What sets Rain apart is the unique and niche topics he covers, which are often not found on other platforms. For instance, he delves into intriguing subjects such as “Why Your Girlfriend Always Insists You Buy a House” or “Top 5 Wealthy Areas in Malaysia.”
This distinctive approach to content creation has propelled Rain to garner millions of views on TikTok, distinguishing him as a standout creator within the platform’s landscape.
TikTok Profile: @rainlim27
TikTok Followers: 7,694 Followers
12. Joyce Yeoh
Joyce, the Head of Team at IQI Realty, offers a refreshing take on property influencer content on her Instagram.
Unlike typical influencers who focus on filming house tours, Joyce breaks through the rigid content ideas associated with property influencers. Instead, she is renowned for sharing the emotional journey of being an agent of property market.
Her social media content delves into the raw emotions agents experience, such as the frustration of clients not answering buyers phone calls or the highs and lows of virtual meetings.
Instagram Profile: @joyceyeohh
Instagram Followers: 3,402 Followers
Underrated Gems Recommended for You
The TikTok or Instagram accounts featured in the Recommended section often exhibit exceptional content quality.
The majority of their content is undeniably excellent, yet due to the platform’s algorithm, these accounts have not received the level of followership they rightfully deserve.
Therefore, we’ve compiled a list of these hidden gems for you to discover!
1. VCestate
Let’s talk about VCestate, the YouTube channel that’s your one-stop information manage destination for all things money, investments, and property listings in Kuala Lumpur and Selangor! With around 1.5k subscribers, they’re making waves in the online world.
But what sets them apart? When they introduce a property or dive into money matters, they don’t just scratch the surface but explain it in detail.
Take their video on applying for a home loan, for example. They break down the process into steps, making it crystal clear and easy to understand. By tuning in, you’ll understand how to tackle that loan application by yourself.
YouTube Profile: @VCestate
YouTube Subscribers : 1.26 K Subscribers
2. Soma Sundram Krishnaswamy
@somasun007 How is the Malaysian property market going to perform in 2024? 🏡💼 Let's dive into it together!🚀 #iqiglobal #juwaiiqi #iqiwarrior #realestate #realestatenegotiator #realestateagent #realtor ♬ original sound – Soma Sundram
Soma Sun, a distinguished Strategic Advisor at IQI, boasts extensive experience in the real estate industry, having served for numerous years. Despite his wealth of knowledge and expertise, his TikTok account currently garners just over 1000 followers, a figure that belies the quality of his content.
On his TikTok account, Soma Sun primarily focuses on educating real estate agents. His videos delve into intricate topics such as building trust with clients and navigating the complexities of financial matters like loan approval.
For aspiring agents seeking guidance on how to embark on their careers, Soma Sun’s TikTok serves as a valuable resource to glean insights and strategies.
TikTok Profile: @somasun007
TikTok Followers : 1,057 Followers
Conclusion
These content creators showcase the diverse and engaging content landscape present on platforms like TikTok.
From informative real estate insights to thought-provoking discussions on societal trends, those developing creator brings a unique perspective to the digital sphere through their creativity and ingenuity.
IQI is one of the leading property agencies in the world – and the release of Malaysia’s first Home Rental Index proves so. Let us help you invest in a property by leaving your details below!
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