Vol. 1 got you posting. Vol. 2 gets you paid.
Most agents stall at the same point. The content goes out, the views come in, and nothing happens. No DMs, no enquiries, no viewings.
That gap is not a content problem. It is a funnel problem. Nobody messages an agent just because they saw a property post.
Vol. 2 is the execution volume. A prompt bank so you stop staring at blank screens, a funnel that turns attention into conversations, and a 21-day calendar that tells you exactly what to post on each day.
What's inside
The P.A.R. Framework: Presence, Authority and Reputation, for being the agent ChatGPT, Gemini and Perplexity actually recommend
A full prompt bank organised by purpose: property descriptions, listing captions, recruitment posts, market commentary, long-form articles and content brainstorming
The Social Media Lead Funnel: attention, interest, conversation, conversion, with the job of each stage spelled out
Three lead magnet ideas you can deploy this week, including the link-in-bio hub setup
A worked post-to-deal example showing how a single video became a signed booking form
The 1-to-5 Content Multiplier: one anchor piece repurposed into five posts in one session
A full 21-day content calendar with content type, direction and sample title for every day
Weekly execution tips for all three weeks, plus what to do after Day 21
A free tools directory covering AI, design, teleprompters, video editing and lead capture
The XHS Viral Title Formula Library, eight proven formulas with Chinese examples
Who is it for
Agents who have finished Vol. 1 and picked their two platforms.
Anyone getting views but no enquiries. The Lead Funnel section is written specifically for that problem.
Agents targeting Chinese-speaking buyers. The XHS title formula library and the dedicated XHS Content GPT are both in here.
Anyone who opens ChatGPT and does not know what to type. The prompt bank removes that entirely.
Do not start here. If you have not chosen your two platforms from Vol. 1, go back and do that first. Everything in Vol. 2 is built on that foundation.
Set up the P.A.R. basics in one sitting. REN number visible on every profile, one or two areas you will own, and public posts only. Private accounts cannot be indexed by AI search at all.
Copy three prompts from the prompt bank into a notes app on your phone. You will use them more than you expect.
Then start the 21 days on a Monday. Three posts a week is the target, not daily posting. Week 1 builds awareness, Week 2 builds expertise, Week 3 drives conversion, and Day 21 is your review moment.
Run the 1-to-5 multiplier every week. One anchor piece, five outputs, one session.
The prompt bank is not generic. Every prompt is written for Malaysian property, with placeholders for area, unit type and ringgit price, and the recruitment prompts are already worded to avoid guaranteed-outcome language.
You also get direct links to IQI's custom GPTs, including the Social Media Writing Assistant and a dedicated XHS Content GPT built around that platform's algorithm preferences.
These are the tools our top performers actually use. Not a list someone assembled from a blog post.
Download Vol. 2 and pick your Anchor Day this week. One piece of content, five outputs, three posts. That is the whole system, and Day 1 of the calendar is a self-introduction you can film on your phone tonight.
Prepared by the Juwai IQI Digital Marketing Team. Social Media Playbook 2026.
IQI Editorial Team
Expert Review
Agents ask us how to get more followers. Wrong metric. The agents closing deals through social are rarely the ones with the biggest accounts. They are the ones who put a low-friction entry point at the end of every post, then actually reply. Vol. 2 is mostly about that second half.
Content builds the audience. Lead magnets start the conversation. Follow-up closes the deal. Skip the middle step and the first one is wasted.
You have a pipeline. Vol. 2 is where you scale it.
Vol. 1 built your presence. Vol. 2 built your pipeline and you reach for once three posts a week feels easy and the DMs are steady.
Both later volumes sit inside your Atlas account. Same login, no extra cost, no form to fill.
